Media research is the vital elements for a modern-day politician to retrospect his/her performance in regards with PR and media. The modern-day politics functions in the media sphere. Voters gather their knowledge about politics and form their opinion about the same through the media. Hence it is important for politicians to have optimum media presence in order to reach their goals. With our media research an individual can analyze their media presence and accordingly formulate their future media plan. To conduct the research, we use Qualitative as well as Quantitative content analysis methodology. The research is conducted at the micro as well as macro level. Linking all the saturated data to have a better perspective of the bigger picture. We also have invented two indices, namely, media performance index and opinion index, to give our clients systematic analysis of their media presence and determine the degree of satisfactory/ unsatisfactory coverage that an entity has received in the media which can be monitored monthly. This includes projects dealing with Print media, TV media and Social media.